Explore financial performance and analysis among small retailers in Kuala Pilah

Abstract

This study delves into the financial performance and analysis of small retailers, addressing a critical gap in understanding the financial dynamics of this vital sector. Amidst the evolving retail landscape, small retailers face numerous challenges in maintaining competitiveness and sustainability. The research problem centers on the lack of comprehensive studies focusing on the financial intricacies specific to small retailers, hampering informed decision-making and strategic planning within the industry. This research employs a qualitative approach to thoroughly investigate and interpret social phenomena within the environment. Consistency in interview questions and order are maintained throughout the study. The respondents selected are small retail business owners residing in the Kuala Pilah area. That's Mrs. Rahayu (kak ayu), who opened the ETA MM Enterprise grocery shop, and Mr. Muhammad Ilham, who opened Kedai Runcit Ambong. This research uses the business concept "triple bottom line." Profit, people, and the planet are the three components of the triple bottom line. This allows businesses to incorporate sustainable practices into all facets of their activities, such as the supply chain and the usage of renewable energy, to improve society and the environment while also making a profit. Findings reveal a range of factors influencing financial performance and analysis, including market competition, profit margins, cost management strategies, and challenges in sustaining profitability. Small retailers can become more resilient and competitive in a market that is becoming more and more dynamic by comprehending the factors that influence financial performance and putting customized plans into practice. Financial institutions may create customized financial products and services to meet the specific needs of small retailers, and policymakers can use these insights to create targeted support measures. This will eventually promote economic growth and sustainability in the retail industry.